Freeze-Dried Fruit Market to Surge

Ernie NeffMarket

A new study by a market research and consulting firm has projected the freeze-dried fruits (FDF) market will rise at a positive rate through 2030.

Some of the key takeaways from the Future Market Insights report are:

  • Increasing demand for whole FDF is expected to propel growth in the coming years.
  • Orchard and citrus fruits such as kiwi, pear, peach and lemon are recording high sales, especially for vitamin C-enriched freeze-dried fruits.
  • Business-to-business sales channels are highly sought after within the market.
  • North America will continue offering lucrative growth opportunities. It will remain the dominant FDF market, trailed by Europe.

A report analyst stated: “There is immense focus on food derived from natural resources. This has been encouraging market players to launch a variety of freeze-dried fruits, comprising exotic and tropical fruits, orchard and citrus fruits, berries and others. Also, they are increasingly eliminating synthetic flavors and preservatives and replacing them with natural flavors and colors.”

FDF are rich in nutrients and low in calories, which make them a perfect fit for a weight-loss diet. FDF are often recommended to increase fiber intake and reduce the risks of heart disease and colon cancer.

With the rapid surge in demand, conventional FDF are expected to gain traction over organic FDF in the coming years due to their taste, varieties and other characteristics. Conventional freeze drying is highly efficient for heat-sensitive fruits such as oranges, grapefruit and pears.

The outbreak of the COVID-19 pandemic has impacted the food and beverage industry, which is the key end user of the FDF market. Despite dwindling sales due to restrictions imposed to contain the spread of the virus, the market will grow in the near future.

With people adapting to the “new normal” and commencement of the vaccination process, the FDF market is expected to recover soon, creating ample opportunities for market players.

See the full report here.

Source: Future Market Insights

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