citrus expo

PIECES OF THE PAST: A Look Back at the First Citrus Expo

Tacy CalliesCitrus Expo, Pieces of the Past

Industry members attended the 28th annual Citrus Expo this month. Let’s take a look back to the event’s beginnings. Known as the Southwest Florida Citrus Expo at the time, the event took place Aug. 26–27, 1992, shortly after Hurricane Andrew hit South Florida. The first Citrus Expo was held at the Lee Civic Center in North Fort Myers, the same …

PIECES OF THE PAST: The Founding of Florida Citrus Mutual

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette On the cover of the April 1949 issue of Citrus Industry magazine, there is a paragraph that references the beginning of Florida Citrus Mutual. It simply states: “Now that Florida Citrus Mutual is definitely and permanently organized, it behooves every citrus grower in Florida to give this super-cooperative organization his loyal and whole-hearted support. With prices …

PIECES OF THE PAST: Back When Bushel Baskets Were the Next Big Thing

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette While some things stay the same in citrus, others clearly do not. Today’s growers are experimenting with drones and other technology in the grove, but back in the 1920s, bushel baskets were making waves in the industry. Here’s an interesting excerpt from a March 1921 Citrus Industry article titled “Citrus Fruits in Bushel Baskets” by M.S. …

PIECES OF THE PAST: ‘Largest Citrus Nurseries in the World’

Tacy Calliesnurseries, Pieces of the Past

By Brenda Eubanks Burnette I recently came across an old 1925–26 catalog for the Glen Saint Mary Nurseries Co., which was founded in 1882 and located in Winter Haven, Florida. The catalog claimed to have the “Largest Citrus Nurseries in the World,” and the company was a longtime advertiser in Citrus Industry magazine. Glen Saint Mary’s president was H. Harold …

PIECES OF THE PAST: Noteworthy 1921 Tangelo Tree

Tacy CalliesPieces of the Past

I came across an article in the March 1921 issue of Citrus Industry that was titled “Tangelo Tree Attracts Attention” by W.B. Powell of Lakeconics. Two things caught my eye: 1) “Lakeconics” — where or what the heck was that!? and 2) the singular use of “Tree.” What was so special about this one tree? So, of course, I had …

PIECES OF THE PAST: Citrus Cultivation a Century Ago

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette I found the first issue (January 1920) of Citrus Industry, courtesy of Jen Dawson at the Citrus Research and Education Center in Lake Alfred, Florida. As I looked through the issue, I came across an article on soil tillage. Unfortunately, the pages had stuck together and only the last part was readable, but I wanted to …

PIECES OF THE PAST: Think Upside Down

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette The headline of a Wilson & Toomer Fertilizer Company advertisement in a 1949 Citrus Industry magazine read “how to think UPSIDE DOWN — and make more money!” It included the following copy: “If a tree can be said to think at all — it thinks from the bottom up — just opposite to Man. To make …

PIECES OF THE PAST: Citrus 70 Years Ago, as Told by Uncle Bill

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette Editor’s note: Citrus Industry is pleased to welcome back Pieces of the Past to the pages of the magazine after publishing it on CitrusIndustry.net for the past year. This popular citrus history column returns to the magazine in preparation for Citrus Industry magazine’s 100th anniversary in January 2020. Leading up to the anniversary, each Pieces of …

PIECES OF THE PAST: Like Florida Citrus, Beauty Comes from Inside

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette In 1937, the Florida Citrus Commission released a booklet titled “How to Get the Most Out of Life,” by etiquette guru Emily Post. It included snippets of wisdom along with numerous plugs for the Florida citrus industry. The first page notes that “Brides Wear Orange Blossoms — because these fragrant, exquisite blossoms, in their flawless purity, symbolize …

PIECES OF THE PAST: “Orange” We Blessed!

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette This year, before Halloween was even over I was seeing Christmas decorations. It made me wonder: What happened to Thanksgiving? We used to send Happy Thanksgiving cards and plan big family reunions over Thanksgiving meals with tables loaded with recipes handed down over the years. Now it seems more like an afterthought and “Let’s get our …

PIECES OF THE PAST: Juice Trains Roll On

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette Anthony T. Rossi, founder of Tropicana, immigrated to New York with the dream of making movies, but ended up in the grocery business for 13 years before heading to Florida in search of warmer weather. Using the skills he’d developed in the grocery business, he began packing gift fruit boxes for Macy’s and Gimbel’s, and jars …

PIECES OF THE PAST: Now Hold On Just a Minute!

Tacy CalliesHistory, Pieces of the Past

By Brenda Eubanks Burnette I recently came across a postcard in my collection that featured the Orlando headquarters of the Minute Maid Corporation, which made me curious about how the company started. The back of the postcard reads: “National Headquarters of Minute Maid Corporation in Orlando, Fla. Located near the heart of Florida’s rolling citrus grove country, at the intersection …