By Jamie Burrow and Ruth Borger
Citrus Expo, hosted by AgNet Media with programming support from the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS), is being held in person Aug. 18-19 in North Fort Myers. Like in past years, UF/IFAS faculty will be presenting educational sessions on the latest information that growers can use to improve their grove management. UF/IFAS will also have a significant presence in the trade show hall. But many things will be different this year.
With a theme of “Keeping Florida Citrus Growers Informed,” the UF/IFAS citrus team is focusing presentations and exhibits on practical information that growers can use now to improve yield, manage costs and address pest problems. Researchers and staff have worked hard to fill their presentations and display posters with applicable tips and easy-to-understand information.
Attendees can pick up several fact books at the UF/IFAS Expo booth. In addition to the annual Florida Citrus Production Guide and Citrus Nutrition Guide, a booklet of UF/IFAS research summaries will be available to attendees. Educational posters, a perennial staple of the trade show display, are simplified and easier to comprehend. A booklet that includes all the posters displayed in the booth will also be available for attendees to take home and review. Finally, a booklet listing all citrus varieties developed by UF/IFAS breeders may also be picked up at the exhibit.
New to the trade show display this year are large digital monitors and smaller displays for a more visual experience, including multiple informational videos. UF/IFAS researchers and Extension agents will be in the booth to meet with growers and answer questions. While visiting the booth, keep an eye out for several giveaways, including the popular orange pens and notepads.
After the show, all the posters and videos will be available to download and view at the UF/IFAS Citrus Research website for those unable to attend Expo and for those who want another look.
Learn more about Citrus Expo.
Jamie Burrow is an Extension program manager and Ruth Borger is a communications specialist, both at the UF/IFAS Citrus Research and Education Center in Lake Alfred.
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