PIECES OF THE PAST: The Power of Pictures

Jim Rogers Miss Florida Citrus, Pieces of the Past

By Brenda Eubanks Burnette This year, John Fuller, the new global marketing manager for the Florida Department of Citrus (FDOC), and Matt Joyner, executive vice president/chief executive officer of Florida Citrus Mutual, served on the panel of judges for the Miss Florida Citrus/Miss Winter Haven Competition. It was interesting to introduce them both to this iconic, grassroots promotional program that …

PIECES OF THE PAST: Centennial Celebrations

Jim Rogers Miss Florida Citrus, Pieces of the Past

By Brenda Eubanks Burnette Gap Kovach, formerly head of HESCO, recently sent me a surprise packet of goodies for the Citrus Archives that included citrus labels, the 1986 Miss Florida Citrus program and the Winter Park Public Library 1985 calendar. The calendar was in honor of the library’s centennial celebration and featured numerous Florida citrus crate labels “as a salute …

Miss Florida Citrus Is Out and About

Tacy Callies Miss Florida Citrus

By Brenda Eubanks Burnette Miss Florida Citrus, Leila Sabet, is continuing to represent the Florida citrus industry at various events, most recently at the Indian River Citrus League’s Treasure Coast Fun Shoot at the Vero Beach Shooting Club. While there, she helped sell raffle tickets, took photos with the competition winners and helped promote Natalie’s Orchid Island citrus products. She …