Growing Matters: BeSure! Campaign Stresses Importance of Pesticide Labels

Josh McGill Growing Matters

The BeSure! campaign from the Growing Matters Coalition tells us it’s always a good time to check your pesticide’s label. 

Pesticide Labels

The coalition says when choosing crop protection tools, both effectiveness and potential impact on the environment must be considered. Protecting bees and other wildlife is a major part of good stewardship practices and is why Growing Matters launched BeSure!, an initiative to support growers and applicators in accomplishing this important goal.

About Growing Matters BeSure!

Growing Matters is a coalition of organizations and individuals committed to scientific discourse on the stewardship, benefits and alternatives of neonicotinoid insecticides in North America. The joint effort is led by Bayer CropScienceSyngenta, Valent U.S.A. LLC , BASF Agricultural Solutions and Mitsui Chemicals Agro, Inc.

In addition to the Growing Matters coalition of agricultural companies, BeSure! is supported by the American Seed Trade Association (ASTA) and National Pesticide Safety Education Center (NPSEC).

Hear the interview

Listen to Shine Taylor, southeast development representative for Gowen, discuss more about the program.

Growing Matters: BeSure! Campaign Stresses Importance of Pesticide Labels

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