 |  |  |  |  |  |  |  |  |
Below you'll see everything we could locate for your search of “FDOC”
A growing body of scientific research shows that 100 percent orange juice (OJ), and its vitamins and minerals, may play a beneficial role in helping to lower blood pressure and other risk factors for heart disease. Recently, a randomized control study performed by researchers at Eurecat, Centre Tecnològic de Catalunya, in Reus, Spain concluded that 100 percent OJ and 100 percent OJ fortified …
A new webinar presentation from the Florida Department of Citrus (FDOC) Economic and Market Research Department shows that U.S. orange juice (OJ) retail sales continue to remain up. A data source for the webinar is the FDOC Nielsen Topline Report #10 of the 2019-20 Season for the four-week period ending July 4, 2020. According to Marisa Zansler, director of FDOC’s …
Samantha Lane, Florida Department of Citrus (FDOC) director of global marketing, recently discussed international marketing highlights for Florida citrus products during the 2019-20 season. CANADAIn Canada, highlights included fresh Florida orange programs with juicing demos in Ontario grocery stores. The programs resulted in a sales increase. Issues management work took place to educate registered dietitians on the health benefits of …
The Indian River Citrus League (IRCL) recently reported on steps being taken to possibly create a federal marketing order for orange juice (OJ) to increase product demand. As background, the IRCL noted that the Citrus Administrative Committee (CAC) for decades has administered Federal Marketing Order 905 regulating the grade and size of fresh Florida citrus. The same order authorizes assessments …
Last week, the Florida Department of Citrus (FDOC) held a live webinar to present highlights from the 2019–20 fiscal year. Areas covered included budgets, scientific research, marketing and economic market research. This past year has been one of change, transformation and success for FDOC, as it has worked in collaboration with industry to meet the needs of both growers and …
Florida orange and grapefruit juice will start flowing again in the state’s welcome centers on July 1. The Florida Citrus Commission (FCC) on June 17 approved a new contract with Visit Florida to provide not-from-concentrate citrus juice at the welcome centers for one year. The Florida Department of Citrus (FDOC), which the FCC oversees, will spend $250,000 to cover the …
In a June 19 email to members of the citrus industry, Florida Citrus Commission (FCC) Chairman Ned Hancock noted that orange juice (OJ) sales climbed in the 2019-20 season. That’s noteworthy because OJ sales had been declining for years. Hancock reported that total OJ sales for the season beginning October 2019 are up by 10.4 percent with 309 million equivalent …
A Florida Department of Citrus (FDOC) economist recently gave the Florida Citrus Commission a detailed report about Florida orange production and the not-from-concentrate (NFC) orange juice (OJ) market. On average, about 96 percent of the Florida orange crop is processed into OJ, said Marisa Zansler, director of economic and market research. Over the last five years, approximately 80 percent of …
To maintain a surge in orange juice sales linked to the coronavirus pandemic, the Florida Department of Citrus (FDOC) is looking to boost marketing, which could result in a higher tax for growers. On June 17, the Florida Citrus Commission, the governing body of the FDOC, directed staff members to map out a $10 million marketing plan that could require …
Florida Citrus Commission Chairman Ned Hancock urged members of the citrus industry to join the June 17 commission meeting via teleconference. He said the commission will consider several budget scenarios for fruit grown for orange juice (OJ). See information about the meeting here. The commission serves as the governing board for the Florida Department of Citrus (FDOC). “I expect we …
Florida Citrus Commission Chairman Ned Hancock on June 5 made a case for increasing the Florida Department of Citrus’ (FDOC) grower tax on oranges processed for juice. “With a new season ahead of us, we have an opportunity to not only adjust our marketing approach to fit the needs of the ever-changing consumer but also best support the Florida grower,” …
The COVID-19 pandemic has significantly altered consumer behaviors, especially in relation to food and beverage consumption. Bennett Travers, senior communications planner at Edelman, Florida Department of Citrus (FDOC) marketing agency partner, recently hosted a webinar on shifts in consumer behavior and the implications for 100 percent orange juice (OJ) now and in the future. A RETURN TO OJAmidst uncertainty, the …
Recently published research results are consistent with previous studies indicating that orange juice (OJ) consumption is associated with benefits to nutrient intake and diet quality without detriment to body weight in children. The same research results from the University of Washington indicated that OJ consumption has favorable effects on body mass index and waist circumference in adults. The research results …
Although orange juice sales have surged in recent months, the Florida Department of Citrus (FDOC) director of economic and market research expects growers to have reduced profitability this season. Marisa Zansler told the Florida Citrus Commission on May 20 that demand for Florida citrus is expected to be tempered with higher production costs and suppressed grower prices for uncommitted early/mid …
Florida citrus officials are taking another look at raising a tax on growers as they wait to see if a legislative boost in marketing dollars becomes a victim of the coronavirus. The Florida Citrus Commission (FCC) on May 20 directed staff members to include in a budget proposal due in June the impacts of raising from 7 cents to 12 …
Even with a projected downturn in production, “fresh citrus movement is projected to increase as a result of new plantings and other favorable conditions,” a Florida Department of Citrus (FDOC) official reported recently. Florida Citrus Packers, the trade association for fresh fruit packers and shippers, agreed. Marisa Zansler, FDOC director of economic and market research, noted that the production forecast …
Matt Joyner with Florida Citrus Mutual recently listed citrus industry priorities going into the Florida legislative session, and outcomes of those priorities in the $93.2 billion budget adopted by the state’s Legislature. Joyner, director of governmental affairs for the grower organization, noted that Gov. Ron DeSantis has not yet approved the budget. “His primary focus is directing Florida’s response to …
New reports from the Florida Department of Citrus (FDOC) Economic and Market Research Department show that U.S. orange juice (OJ) sales continue to surge. The FDOC’s “Retail Sales Trends: Report #7 of the 2019-20 Season Period Ending 04/11/2020” includes data from the Nielsen Topline Report. It shows average year-over-year (YOY) total OJ sales increased by 46 percent to 44.05 million …
Sales of Florida citrus and juice jumped during the COVID-19 pandemic in March, The Ledger newspaper in Lakeland reported. The newspaper cited a Nielsen report that not-from-concentrate OJ sales climbed 28 percent for the 4-week period ending March 21. The surge followed approximately two decades of OJ sales declines. Consumers appear to focus on OJ’s heavy vitamin C content in …
Florida Citrus Commission Chairman Ned Hancock reports that the news continues to be positive on the retail sales front for orange juice. “During this time of great uncertainty, Americans continue to seek out products they know and trust,” he said in an April 10 report to Florida citrus industry members. “Additionally, they are turning to items they know may help …
