sales

Brix Decision Disappoints Florida Citrus Mutual

Ernie NeffOrange Juice

The federal Food and Drug Administration (FDA) does not agree with Florida Citrus Mutual’s (FCM) request for discretion in enforcing the Brix limit for not-from-concentrate (NFC) orange juice. In its Oct. 22 Triangle newsletter, FCM reported that it had sought enforcement discretion “to protect growers from the likely contingency that Florida’s 2021-22 orange crop may not meet FDA’s minimum Brix …

Consumers Prefer Citrus Juice Blended With Sugar Belle®

Tacy CalliesOrange Juice

By Yu Wang, Xixuan Tang, Charles Sims, Zhifeng Gao and Renee Goodrich Citrus fruit produced from HLB-affected trees are green and taste bitter. They are usually not suitable for either the fresh market or juice market because they have a lower Brix/acid ratio. Mitigation strategies can cause less fruit drop and help citrus trees survive. However, they triple production costs, …

Open House/Field Day Set at CREC

Ernie NeffHLB Management

The work that University of Florida Institute of Food and Agricultural Sciences faculty members have done on HLB will be featured Nov. 16 at the Citrus Research and Education Center (CREC) in Lake Alfred. The center will host growers and others that day at an open house and field day. The morning program will kick off with a panel discussion …

COVID-19 Altered Juice Trends

Ernie NeffCOVID-19

There were two distinctly divergent trends for citrus juice sales during the 2019-20 Florida citrus season, Florida Department of Citrus economist Marisa Zansler reported recently. The divergent trends were linked to the COVID-19 pandemic, which became a major issue in the United States in March 2020. Prior to March 2020, there were orange juice (OJ) and grapefruit juice surpluses, Zansler …

Millennium Block Field Day Draws Growers

Ernie NeffRootstocks, Varieties

More than 50 citrus growers and researchers attended a field day Oct. 14 in Fort Pierce to view 154 new citrus scion-rootstock combinations. Some of the combinations will result in trees that tolerate HLB. The Millennium Block Drive-Thru Field Day occurred at the University of Florida (UF) Institute of Food and Agricultural Sciences Indian River Research and Education Center (IRREC). …

What to Consider Before Planting More Satsumas in Georgia

Tacy CalliesGeorgia

Georgia’s citrus production could flood the market in less than three years. By 2024, there is projected to be more than 59 million pounds of citrus ready for harvest, says Jake Price, University of Georgia Extension coordinator for Lowndes County. That is compared to the 8.4 million pounds that is ready for harvest this year. Price explains there is an …

Juice Company CEO Honored

Ernie NeffAwards

Natalie’s Orchid Island Juice Company founder and CEO Marygrace Sexton has been included in Inc. Magazine’s 2021 Female Founders 100. Inc. editors and writers reviewed thousands of applications to identify the 100 female founders who continued to triumph in a year filled with many challenges. “The 100 women highlighted on this list are inspiring, creative, tenacious and trailblazing role models …

citrus crop forecast

U.S. Citrus Processing Report

Ernie NeffProcessing

In 2020-21, 57% of U.S. citrus was used for processing, and most of the processed fruit was oranges, the U.S. Department of Agriculture’s Economic Research Service reported in September. Florida produced 81% of all U.S. oranges for processing, while California and Texas produced the remainder. Florida and Texas had smaller orange crops for the processed market in 2020-21 compared with …

Protecting Citrus From Pests and Diseases

Ernie NeffPests

The federal Plant Protection and Quarantine (PPQ) program summarized its efforts to protect the U.S. citrus industry from pests and diseases in a recent report about its fiscal year (FY) 2020 activities. PPQ is part of the U.S. Department of Agriculture’s Animal and Plant Health Inspection Service. A summary of its citrus efforts follows. PPQ works with citrus growers to …

Immunity Still a Consumer Priority

Ernie NeffFlorida Department of Citrus

Consumers are continuing to seek out foods and beverages that provide immune support during the ongoing COVID-19 pandemic, Jackie Hopkins with Edible told the Florida Citrus Commission (FCC) at its Sept. 22 meeting. That search for immunity is a benefit to the orange juice (OJ) industry, since numerous reports indicate consumers link OJ to immunity. Edible is a marketing agency …

What Motivates Beverage Consumers

Ernie NeffMarketing

What motivates food and beverage consumers was the focus of two market research experts presenting virtually at the recent International Citrus & Beverage Conference (ICBC). The ICBC was hosted by the University of Florida Institute of Food and Agricultural Sciences. One motivator is the desire to be stronger physically and emotionally, said Ed Koza, a senior marketing director with fragrance …

CRDF Update: Maximizing Funds and Testing Tree Injection

Tacy CalliesCRDF

The Citrus Research and Development Foundation (CRDF) board of directors met on Sept. 28. Rick Dantzler, CRDF chief operating officer, shared highlights from the meeting. “The primary action was the endorsement of the idea to pull together a group of plant breeders from across the country to help us decide where to invest our funding in plant improvement,” said Dantzler. …

HLB: The Problem for Processors

Ernie NeffProcessing

Many stories have been written about the woes HLB disease has caused Florida’s citrus growers; fewer have been written about the problems HLB causes Florida citrus processors. Kristen Carlson presented the processors’ side of the story during the recent International Citrus & Beverage Conference hosted by the University of Florida Institute of Food and Agricultural Sciences. Carlson is executive director …

Stepping Up Phosphorus Sustainability

Ernie NeffEnvironment, Nutrition

Two University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) researchers have joined a national research effort to promote phosphorus sustainability across the United States. The researchers will work under the funding auspices of the National Science Foundation’s Science and Technology Center in the newly established Science and Technologies for Phosphorus Sustainability (STEPS). In addition to the University of …

marketing program

Citrus Juice Sales Update

Ernie NeffOrange Juice

Retail sales of orange juice (OJ) trended at pre-2019 levels throughout the 2020-21 season. And for the latest four-week period ending Sept. 11, OJ trended at pre-2017 levels. Economist Marisa Zansler recently presented this information to the Florida Citrus Commission (FCC). Zansler is director of economic and market research for the Florida Department of Citrus, which the FCC governs. Fueled …

CRDF

Regular Leaf Nutrient Analysis Improves HLB-Affected Trees

Tacy CalliesNutrition

By Tripti Vashisth and Davie Kadyampakeni Nutrition management is complex! Multiple factors affect the nutrient uptake and availability in trees. For example, high soil pH can limit the uptake of soil-applied micronutrients such as zinc (Zn) and manganese (Mn). Oxide forms of nutrients might be less available than nitrate or sulfur forms. Moreover, the time and method of nutrient application …

E-commerce Works, ‘Even in Wauchula’

Ernie NeffFlorida Department of Citrus

Florida Citrus Commission (FCC) Chairman Steve Johnson noted that as consumers continue to navigate life in a pandemic, growth of e-commerce shopping is expected to continue. “Even in Wauchula, Florida, Kroger delivery is taking hold,” Johnson wrote. Wauchula, with a population of about 5,000, is home to numerous citrus growers and grove workers. Johnson stated that the Florida Department of …

greening

Brazil’s Orange Crop Takes a Downward Turn

Tacy CalliesBrazil, Crop Forecast

Fundecitrus and its cooperators announced on Sept. 10 that Brazil’s 2021-22 orange crop forecast has decreased to 267.87 million boxes. This is a decrease of 8.9% from May’s initial forecast of 294.17 million boxes. While Brazil was initially expecting a larger orange crop this season, the updated forecast is less than the 268.63 million boxes Brazil produced in 2020-2021. The …

greening

Seeking Microbes for Disease Control

Ernie NeffResearch

The next key to winning the battle against citrus diseases such as citrus canker may be in the tiniest microbes that live inside the citrus tree.  University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) researchers hope to discover how these microbes may benefit citrus trees in their natural fight against diseases. The end result may be an environmentally …

Florida citrus

NVDMC, CRDF History and Updates

Ernie NeffFlorida Citrus Commission

The Florida Citrus Commission (FCC) recently heard presentations about the history and current work of both the New Varieties Development and Management Corporation (NVDMC) and the Citrus Research and Development Foundation (CRDF). NVDMCRosa Walsh, Florida Department of Citrus (FDOC) director of scientific research, said from 2003 to 2005, the FCC discussed the need for a program that would develop, license …