European Union

Research to Prove OJ Health Benefits

Ernie NeffOrange Juice, Research

The Florida Citrus Commission (FCC) recently approved three research projects aimed at further proving the health benefits of orange juice (OJ) consumption. The OJ-related projects had been recommended by the commission’s Scientific Research Advisory Committee. The projects were discussed by Rosa Walsh, director of the Florida Department of Citrus (FDOC) Scientific Research Department, during the October FCC meeting. The FCC …

Uncle Matt’s Announces New OJ

Ernie NeffOrange Juice

Uncle Matt’s Organic recently announced the launch of its Ultimate Immune orange juice beverage. It is made with organic orange juice, elderberry, vitamin C, vitamin D and zinc. “Over the past six months, families have turned to what they associate with daily immune support: vitamin C-rich orange juice,” said Susan McLean, vice president of marketing and innovation at the company. …

USDA OJ Purchases Set Precedent

Ernie NeffOrange Juice

Marisa Zansler, economist for the Florida Department of Citrus, recently gave the Florida Citrus Commission an update on U.S. Department of Agriculture (USDA) Section 32 purchases of orange juice (OJ). A summary of her report follows. The purpose of USDA Section 32 purchases is to help alleviate depressed markets for domestically produced agriculture products. The USDA Agricultural Marketing Service also …

PIECES OF THE PAST: When Canned Grapefruit Came on the Scene

Tacy CalliesPieces of the Past

By Brenda Eubanks Burnette October has always signaled the first crop forecast, heralding the start of a new Florida citrus season. However, picking often begins in September for some eager to be the first out of the blocks. But, in the early days, with so much of the crop being sold fresh, it was imperative not to ruin the rest …

Cutrale Wins Quality Award

Tacy CalliesAwards

Cutrale has been named a 2020 Supplier Award winner by ADM. An international agribusiness group, Cutrale is involved in orange growing and processing, orange juice manufacturing and distribution with operations in Brazil, Japan, the Netherlands, Portugal, the United Kingdom and the United States. ADM is an agricultural origination and processing company that connects crops to markets on six continents. During …

OJ Proves Beneficial for Youth

Ernie NeffOrange Juice, Research

A new, four-year study published in Public Health Nutrition found that drinking 100 percent orange juice (OJ) is not associated with negative effects on body weight, body mass index (BMI) or BMI percentile among 9- to 16-year-olds. It also found that higher OJ consumption is associated with increased height for girls and increased trends for physical activity levels in both …

Increased Florida Department of Citrus Budget

Tacy CalliesFlorida Citrus Commission

On Oct. 21, the Florida Citrus Commission approved a revised 2020-21 operating budget for the Florida Department of Citrus (FDOC) of nearly $19.8 million. The commission voted to sustain the preliminary budget set in June, prior to the October crop forecast, through a box assessment of $.12 on oranges used for processing plus up to $1 million in fund balance. …

OJ Sales at Pre-2017 Levels

Tacy CalliesOrange Juice, sales

The Florida Department of Citrus (FDOC) reports that 100 percent Florida orange juice (OJ) sales finished strong for the 2019–20 season. FOR THE PERIODMarisa Zansler, FDOC director of economic and market research, gave an in-depth overview of the final Nielsen OJ Retail Sales Report for the 2019–20 season through the four-week period ending Sept. 26, 2020. She presented a summary …

citrus

Commissioner Fried on Citrus Forecast

Tacy CalliesCrop Forecast

Florida Agriculture Commissioner Nikki Fried offered the following statement on the initial citrus crop forecast for the 2020-21 season released today by the U.S. Department of Agriculture (USDA): “When Americans think of wellness and health, their thoughts turn to Florida orange juice and fresh citrus, especially during these unprecedented times. Despite the challenges that Florida’s citrus growers have faced as a …

mandarin

Progress Toward HLB-Tolerant Citrus

Tacy CalliesVarieties

Largely due to the advent of huanglongbing (HLB) disease, Florida orange production has declined by over 70 percent in the last 10 years. According to experts, if the trend is not reversed, processing plants will not have enough fruit to maintain production and profitability, ultimately causing shutdowns. Currently, Florida law requires that orange juice be comprised of at least 90 …

china

Mexico Exceeds Brazil in OJ Sales to the United States

Ernie NeffOrange Juice

Orange juice (OJ) sales from Mexico to the United States now exceed those from Brazil, according to a recent study by CitrusBR. CitrusBR is an entity representing Citrosuco, Cutrale and Louis Dreyfus, the three largest exporters of Brazilian OJ. The study indicates sales from Mexico to the United States began to gain strength in 1993 and have skyrocketed since 2008. …

new york times

Season’s OJ Sales Up Nearly 13 Percent

Ernie NeffOrange Juice

The increase in sales of U.S. orange juice (OJ) that began during the early days of COVID-19 is continuing, according to Marisa Zansler, director of the Florida Department of Citrus Economic and Market Research Department. Zansler told the Florida Citrus Commission on Sept. 16 that as consumers began to adapt to a new normal while still living under COVID-19 conditions, …

orange juice

Keeping the OJ Momentum Going

Ernie NeffOrange Juice

Florida Department of Citrus (FDOC) staff has been “hard at work ensuring the momentum experienced by the orange juice (OJ) category earlier this year doesn’t fade as we usher in the fall,” Ned Hancock stated recently. Hancock, chairman of the Florida Citrus Commission, provided that information and more in an update to the citrus industry on FDOC activities. Hancock said …

Mutual Reacts to Federal Plan for Imports

Ernie NeffTrade

A recently announced Trump administration plan (see the full 28-page document) to address the threat posed by increased foreign imports to American producers of seasonal and perishable fruits and vegetables does not specifically address citrus. But Florida Citrus Mutual (FCM) Executive Vice President/CEO Mike Sparks noted that many of Florida’s other fruits and vegetables weren’t specifically addressed in the plan, …

Legal

Consumer Acceptance of Genetic Technology

Tacy CalliesTechnology

Given that genetic engineering is a possible solution to citrus greening, understanding public perceptions of genetic technologies is important. Lisa House, director of the Florida Agricultural Market Research Center and a professor in the Food and Resource Economics Department at the University of Florida, made an online presentation during the recent Agricultural and Applied Economics Association annual meeting. She discussed …

European Union

Mutual Testifies on OJ From Mexico

Ernie NeffMexico

Florida Citrus Mutual Executive Vice President and CEO Mike Sparks recently testified to federal officials regarding the effects of orange juice (OJ) imports from Mexico. His testimony to the United States Trade Representative (USTR), the U.S. Department of Commerce (USDOC) and the U.S. Department of Agriculture (USDA) was part of a larger hearing on trade with Mexico and the U.S. …

Citrus Researcher Yu Wang Recognized

Tacy CalliesAwards

She’s early in her career, but food scientist Yu Wang is making great strides in her research. Recognizing Wang’s work, the Agricultural and Food Chemistry division (AGFD) of the American Chemical Society (ACS) recently named her a fellow. Wang, a flavor chemist with the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Citrus Research and Education Center, may …

Industry Split on OJ Marketing Order

Ernie NeffMarketing

A Florida citrus Industry Review Committee has divergent opinions about a possible federal marketing order for orange juice (OJ), Florida Citrus Mutual CEO Mike Sparks reported after the group met last week. “There were some that wanted to roll up their sleeves and continue work. There were a couple of committee members that had heard enough” and didn’t want to …

nutrition

Citrus Expo to Cover Wide Range of Production Topics

Tacy CalliesCitrus Expo

The Citrus Expo team and the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) have joined forces to offer educational sessions in a virtual format for this year’s Citrus Expo. On Aug. 19–20, the 2020 seminar program will debut online at CitrusExpo.net at 9:30 a.m. Attendees will be able to watch videos of research presentations. With safety as …