Florida Citrus Commission (FCC) Chairman Steve Johnson recently shared his thoughts on the Florida Department of Citrus’ (FDOC) marketing programs. “As the budget has decreased over the past couple of years, and into next year, the FCC has placed a stronger emphasis on the need for the FDOC to utilize data to track their programs,” said Johnson.“Performance has played a …
OJ Availability, Price and Sales
Worldwide availability of orange juice (OJ) has declined by 10% to 12% this season (2022–23) compared to the prior season, economist Marisa Zansler told the Florida Citrus Commission (FCC) in June. Zansler is the Florida Department of Citrus (FDOC) director of economic and market research. The FCC is the FDOC’s governing board. In the 2022–23 season, frozen concentrated OJ availability …
Highlights from the Florida Citrus Industry Annual Conference
Florida Citrus Mutual provided a summary of its Florida Citrus Industry Annual Conference held in June: After a year full of challenges, the 2023 Florida Citrus Industry Annual Conference once again offered an opportunity for more than 500 growers, allied members, family and friends to come together and focus on the highlights of the year and the promise of better …
Propagation Program Update on Donaldson and Other Trees
The Florida Citrus Commission (FCC) on June 14 received an update about a program for expedited propagation, in which 23 nurseries are participating. The goal of the expedited tree propagation program is to have several million HLB-tolerant or HLB-resistant trees planted in the next several years. Rosa Walsh, Florida Department of Citrus (FDOC) director of scientific research, provided the update. …
OJ Sales Fall While Price Climbs
U.S. orange juice (OJ) retail sales have decreased by 13.2% this season to 27.17 million equivalent gallons. OJ’s average season-to-date price has climbed 12.6% to $8.61 per equivalent gallon. Marisa Zansler, Florida Department of Citrus (FDOC) director of economic and market research, provided that information in her May 17 report to the Florida Citrus Commission (FCC). By OJ category, not-from-concentrate …
Florida Budget Includes $65 Million for Citrus
This year’s Florida state budget, established by the Legislature in early May, is the largest in history at nearly $115 billion. Florida Citrus Mutual (FCM) reported that approximately $65 million was allocated to the citrus industry. FCM itemized what was allocated to the citrus industry prior to Gov. Ron DeSantis signing the budget: Additionally, the Department of Agriculture package bill …
Citrus Growers Speak Up at Farm Bill Meeting
Citrus growers discussed their challenges and voiced their needs during a farm bill listening session held April 24 in Newberry, Florida. Glenn ‘GT’ Thompson (PA-15), chairman of the House Committee on Agriculture, along with bipartisan members, including Rep. Kat Cammack (FL-03), Rep. Darren Soto (FL-09), Rep. Austin Scott (GA-08), Rep. Doug LaMalfa (CA-01) and Rep. Chellie Pingree (ME-01), listened to …
Update on New Varieties Projects
The Florida Citrus Commission on March 15 heard an update on four sponsored projects under the New Varieties Development and Management Corp. (NVDMC). Peter Chaires, NVDMC executive director, provided the updates: 1. The primary effort of the U.S. Department of Agriculture Agricultural Research Service’s Citrus Scion Breeding Program is to select varieties throughout the 2022–23 season that have commercial potential. …
Florida Processed Orange Standards Reduced
The Florida Citrus Commission (FCC) on Feb. 22 reduced processed orange maturity standards for the remainder of this season due to the negative effects of 2022’s Hurricane Ian. The emergency rule, proposed by the Florida Department of Citrus (FDOC), requires that all processed oranges have a Brix value of no less than 7.0. The rule also stipulates that there shall …
Department of Citrus Responding to Media and Promoting OJ
The Florida Department of Citrus (FDOC) worked with Florida Citrus Mutual (FCM) and public relations agency Red Hill Strategies to manage media requests regarding crop forecasts and the impacts of hurricanes in 2022. The FDOC has also worked with FCM to develop a toolkit about the application of oxytetracycline in the fight against HLB. FDOC Director of Global Marketing Samantha Lane …
Florida Citrus Marketed Internationally
The Florida Department of Citrus (FDOC) is continuing to work on retail promotions with the Florida Department of Agriculture and Consumer Services in Pan-Europe, France and Canada. Katie Bruce, international marketing manager, told the Florida Citrus Commission (FCC) about those and other international efforts in December. The FCC serves as the governing board for the FDOC. The Canadian retail program …
CRISPR Research Update for HLB and Canker
Yianni Lagos, chief executive officer of Soilcea, told the Florida Citrus Commission (FCC) in October about his company’s efforts to use CRISPR gene editing to aid the citrus industry in its struggles with canker and HLB. Soilcea was founded to find solutions to these citrus diseases. The company has exclusive licenses to patents from the University of Florida to cure …
OJ Sales Impacted by Inflation
Approximately 67% of total orange juice (OJ) is consumed through retail channels, and as much as 93% of not-from-concentrate (NFC) OJ is consumed through retail channels. The Florida Citrus Commission (FCC) learned these statistics at its Oct. 26 meeting. Florida Department of Citrus (FDOC) Economic and Market Research Director Marisa Zansler provided the information, along with other citrus juice sales …
Department of Citrus Budget Reduced Slightly
The Florida Citrus Commission (FCC) on Oct. 26 approved a Florida Department of Citrus (FDOC) 2022–23 budget that is only $123,000 less than a preliminary budget approved in June. Approval of the $29.795 million budget came less than a month after Hurricane Ian knocked much of the state’s citrus crop to the ground and damaged trees. The FCC serves as …
Nurseries Approved for Expedited Propagation Program
The Florida Citrus Commission (FCC) on Aug. 24 approved agreements with 25 nurseries for the Program for Expedited Propagation of HLB Tolerant and Resistant Trees. The nurseries are: Agromillora Florida Inc. Ben Hill Griffin Inc. Blue Heron Nurseries LLC Brewer Citrus LLC Brite Leaf Citrus Nursery LLC Citrific Holdings Inc. CitriSun Nurseries LLC Cutrale Farms Inc. Dilley Citrus Nursery Inc. …
Florida Orange Ratio and Brix Requirements Reduced
In response to citrus damage from a late January freeze, the Florida Citrus Commission (FCC) on Feb. 3 lowered the minimum ratio requirement for oranges to 8.5:1 with a minimum Brix of 8 for fresh and processed fruit. Florida Citrus Mutual (FCM), the state’s largest citrus grower association, asked for the emergency action on Jan. 31. FCM CEO Mike Sparks …
Three Appointed to the Florida Citrus Commission
(FLGOV) — Governor Ron DeSantis announced the appointments of Paul Meador, Steve Johnson and William “Bill” Poulton to the Florida Citrus Commission (FCC). The FCC is dedicated to overseeing and guiding the activities of the Florida Department of Citrus, conducting a variety of industry programs and regulating the quality standards of citrus grown in Florida. Paul Meador Meador, of Fort …
Florida Department of Citrus Gets Boost from Bigger Crop
With projections that more oranges and grapefruits will be produced in Florida over the next nine months, the Florida Department of Citrus (FDOC) got a slightly bigger budget Wednesday. With a relatively optimistic forecast for the growing season, the Florida Citrus Commission approved a staff request to increase the department’s budget for the recently started fiscal year by nearly 4 …
Imported Citrus Numbers Continue to Grow in Florida
An increase in imported orange juice is anticipated by the Florida Citrus Commission to offset a decline in tax revenue from the state’s hurricane-battered growers, who await congressional action on disaster relief. The commission — during a brief conference call Wednesday — agreed to shift $556,147 from reserves to help cover the Department of Citrus’ budget for the current fiscal …
Governor Rick Scott Appoints Three to the Florida Citrus Commission
Governor Rick Scott announced two appointments and one reappointment to the Florida Citrus Commission. Lee Bouldin, 62, of Vero Beach, is a citrus shipper at DNE World Fruit. He received his bachelor’s and master’s degrees from Wake Forest University. Bouldin succeeds Michael Garavaglia and is appointed for a term beginning August 9, 2017, and ending May 31, 2019. Carlos Martinez, …
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