 |  |  |  |  |  |  |  |  |
Florida Department of Citrus money unused because of the coronavirus pandemic will be directed toward increasing orange juice sales, as projections of this season’s citrus production have declined. The Florida Citrus Commission agreed Tuesday to add $277,000 to an ongoing digital ad campaign, with most of the money coming from employee travel plans that were halted because of the deadly …
The 2019–20 Florida citrus crop forecast released on May 12 by the U.S. Department of Agriculture saw decreases in all categories. The numbers for California and Texas did not change. ORANGESThe Florida all-orange forecast is 69.7 million boxes, down 1 percent from April’s 70 million boxes. If realized, this will be 3 percent less than last season’s revised final production. …
Brazil released its first orange crop forecast for the 2020-21 season on May 11. According to a report published by Fundecitrus and its cooperators, 287.76 million boxes are expected for the season for the São Paulo and West-Southwest Minas Gerais citrus belt. The projected figure is 25.6 percent smaller than the previous crop of 386.79 million boxes, and 12.5 percent …
California citrus growers may soon face even more water hardships, according to a report by University of California, Berkeley economists David Sunding and David Roland-Holst. The report shows that the lack of responsible, balanced water reforms will lead to the loss of up to 20 percent of today’s working farms. According to data released by California State Assemblyman Jim Patterson, …
By Davie Kadyampakeni and Arnold Schumann Irrigation system maintenance is critical for proper and efficient delivery of water in citrus and other irrigated crops. A well maintained and functional irrigation system will deliver the required amounts of water to the root zone when needed and help growers optimize crop production. If an irrigation system is not working optimally, crops can …
University of Florida scientist Christopher Vincent is used to working with the unknown to learn new grove management practices. As a University of Florida Institute of Food and Agricultural Sciences plant physiologist, Vincent works to discover how citrus trees can thrive under stressful conditions. Now, during the coronavirus stay-at-home recommendations, he’s applying those skills in a whole new experience — …
University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) researchers have discovered another possible solution to the plague of citrus greening that is impacting Florida’s citrus groves. This new information adds to the growing portfolio of knowledge that UF/IFAS scientists are amassing to fight the disease. Led by UF/IFAS microbiology and cell science professor Claudio Gonzalez, a team of plant …
University of Florida President W. Kent Fuchs announced today that J. Scott Angle will be joining the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) as vice president of agriculture and natural resources. His first day will be July 13, 2020. “Dr. Angle will oversee UF’s College of Agricultural and Life Sciences with more than 6,000 students, the Florida …
By Sarah Bostick Citrus growers are finding the need to diversify their marketing channels to stay competitive. Consumers are increasingly interested in learning about where their food comes from. It can be good business to diversify into markets designed to capture the attention of these consumers. CONNECTING WITH CONSUMERSTim and Hiedi Brown are third-generation owners of Brown’s Grove in Sarasota …
May 4 isn’t just for Star Wars fans; it’s also for orange juice lovers! Star Wars Day and National Orange Juice Day are both celebrated annually on May 4. Orange juice sales have surged in the past few months due to consumers wanting to support their immune systems with vitamin C during the COVID-19 pandemic. National OJ Day is the …
With training classes cancelled due to COVID-19 social distancing requirements, restricted-use pesticide license holders are finding it challenging to get enough continuing education unit (CEU) credits to keep their licenses active. Help is here! Citrus Industry magazine has published a new CEU Central article. Read the article and pass the 20-question test to earn one free continuing education unit in …
New reports from the Florida Department of Citrus (FDOC) Economic and Market Research Department show that U.S. orange juice (OJ) sales continue to surge. The FDOC’s “Retail Sales Trends: Report #7 of the 2019-20 Season Period Ending 04/11/2020” includes data from the Nielsen Topline Report. It shows average year-over-year (YOY) total OJ sales increased by 46 percent to 44.05 million …
California Gov. Gavin Newsom has filed a lawsuit to stop the federal government from increasing water deliveries to California farmers, including growers in the citrus regions of Central and Southern California. The increased deliveries are needed to comply with new state requirements to improve groundwater recharge efforts. The increased deliveries came about by changes in biological opinions. Biological opinions are …
The citrus industry in Georgia is quickly gaining ground. Extension agents from Fort Valley State University (FVSU), University of Georgia (UGA) and the University of Florida (UF) hosted a virtual conference on April 27 providing updates from UGA Extension on citrus production in Georgia. Topics discussed during the meeting included current citrus production numbers in Georgia, tree sources, yield forecasts …
By Ariel Singerman The use of mesh bags has been proposed as a strategy for excluding Asian citrus psyllids to protect young citrus trees. The expected benefit of using mesh bags is increased yield by delaying HLB infection. A scientific experiment to evaluate the effectiveness of mesh bags started in February 2018. There are still many unknowns regarding yield, use …
In a bipartisan effort, 17 U.S. representatives from Florida sent a letter to U.S. Secretary of Agriculture Sonny Perdue asking him to reconsider the U.S. Department of Agriculture’s (USDA) decision to allow importation of five types of Chinese fresh citrus to the United States. Florida Agriculture Commissioner Nikki Fried, along with leaders of citrus and other agricultural groups, have already …
By Brenda Eubanks Burnette I recently went to the funeral of Pate Snively, who was a longtime Winter Haven resident and citrus grower. I attended school with several of his nephews but got to know Snively when I was ending my reign as the Florida Citrus Queen in 1982. I was offered the opportunity to sell ads in our program …
Drought conditions this spring have brought renewed attention to the importance of irrigation for Florida citrus growers. The May issue of Citrus Industry magazine includes two articles on irrigation that will help growers make the most of their water resources. In the first article, growers will learn tips on how to keep their irrigation systems properly maintained. University of Florida …
At the beginning of the year, the Florida Department of Citrus (FDOC) launched a new marketing campaign concentrated on driving sales of 100 percent orange juice. The effort includes targeted digital and social media ads that connect consumers directly with online retailers like Amazon, Walmart, Target and Instacart. The campaign emphasizes the role that 100 percent orange juice plays in …
Leaders of citrus and other agricultural groups in Florida joined Agriculture Commissioner Nikki Fried in strongly opposing the U.S. Department of Agriculture’s (USDA) recent decision to allow fresh Chinese citrus imports into the United States. An April 21 letter that Fried wrote to U.S. Secretary of Agriculture Sonny Perdue stated in part, “The dire situation on the ground due to …
