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Below you'll see everything we could locate for your search of “marketing”
Florida’s fresh citrus industry has suffered even more from HLB than has the much larger juice industry. Duke Chadwell, manager of the Citrus Administrative Committee (CAC), discusses pending organizational changes in the fresh industry, brought on primarily by HLB. The CAC administers a federal marketing order for fresh Florida citrus that has been in place since 1939. “The Citrus Administrative …
Nominations are now being sought for potential inductees to the Florida Citrus Hall of Fame. Induction ceremonies are scheduled to take place on Friday, March 9, 2018, at Florida Southern College in Lakeland. The luncheon is co-sponsored by Florida Citrus Mutual and the Florida Department of Citrus. Eligible nominees are those distinguished leaders who have made significant contributions to the …
Even when Matt Mattia was studying tomato breeding as a master’s student at the University of Florida (UF), he was dreaming of citrus. Now a doctoral student at UF, he’s working toward achieving that dream of working in one of Florida’s most important industries. Thanks to the Hunt Brothers Fellowship, which funds graduate research in citrus, Mattia can live, work …
by Jim Turner, News Service of Florida The final forecast of the 2016-2017 season for Florida’s struggling citrus industry shows the orange crop falling 16 percent from the previous season — which, itself, had been at a five-decades low. And after a season of severe drought, combined with the continued fight against a deadly citrus disease and the expansion of …
by Jim Turner, News Service of Florida The Florida Department of Citrus plans to continue to squeeze its operations during the coming year as the industry struggles, though travelers will still be able to receive free orange juice at state welcome centers. The Florida Citrus Commission, which oversees the department, approved a preliminary $17.5 million operating budget Wednesday that would …
By Gary Cooper AgNet Media Founder and President I recently connected with Max Armstrong, host of the nationally syndicated “This Week in Agribusiness” television program, for a fast-paced rural area and farm tour in Central Florida. It turned out to be a great opportunity for all involved, especially for Florida, which deserves more and better national media attention as an …
A Dinuba, California-based company specializing in plant nutrition has developed a phone app that helps growers identify and treat crop nutrient deficiencies. The company — Nutrient Technologies, Inc. — has been manufacturing and selling agricultural fertilizer products since 1986 in the Central Valley and throughout California, specializing in citrus crops. The app, called Crop Nutrient Advisor, shows photos of plants …
By Dara Kam and Lloyd Dunkelberger The News Service of Florida Ending months of speculation, Florida Agriculture Commissioner Adam Putnam filed papers Monday to run for governor in 2018. The Republican’s entree into the race to succeed Gov. Rick Scott, forced to leave office next year because of term limits, was little more than a formality. Putnam, a former congressman …
This year’s Annual Planning Meeting, hosted by Summer Citrus from South Africa (SCSA) brought members from across the United States and Western Cape together to review sales and marketing plans, production volumes, shipping schedules and category trends to support the 2017 season. Seald Sweet International’s Mayda Sotomayor opened the planning sessions by introducing the growers, importers, retailers, marketing team and …
Florida Citrus Mutual has been cooking for its grower members, hearing what’s on their minds and telling what the association is doing for them at area meetings this spring. At a recent meeting in Bartow, Mutual CEO Mike Sparks summarized what growers are talking about, and what Mutual is telling the growers. “The entire citrus industry knows we’re still in …
By: Abbey TaylorFlorida agriculture is facing some big budget cuts. The House’s Agriculture and Natural Resources Appropriations Subcommittee met on March 28 to discuss its budget proposal for the 2017–2018 fiscal year. The Senate’s Environment and Natural Resources Appropriations Subcommittee met on March 29 to discuss its budget proposal. While some dollar amounts in the competing proposals were different, Florida …
Florida Citrus Mutual President John Barben summarized Mutual’s efforts at the state and federal levels during the recent Highlands County Citrus Growers Association annual meeting in Sebring. “We talked a little bit about going after our (state legislative) funding for this year – for CRDF (Citrus Research and Development Foundation), for New Varieties (Development and Management Corp.) – trying to …
By Brad Buck, 352-294-3303, bradbuck@ufl.edu GAINESVILLE, Fla. — How about grapefruit as a dessert or snack? That is how many South Koreans, especially younger ones, view the fruit. Therefore, Florida grapefruit growers may want to expand their shipments to that Asian nation, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) researchers say. UF/IFAS researchers are doing a series …
The Georgia Citrus Association (GCA) will hold its annual meeting February 27 in Tifton, Georgia. The meeting will be conducted from 9 a.m. to 3 p.m. at the University of Georgia (UGA) Tifton Campus Conference Center. GCA Vice President Andy Jackson expects more than 100 to attend the meeting, including growers and exhibitors. Topics will include crop diversification, packing and …
Peter Chaires, executive director of New Varieties Development & Management Corp. (NVDMC), summarizes a January 5 meeting seeking input on the Fast Track program. Fast Track lets citrus growers and nurseries access experimental University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) fresh citrus selections much earlier than was previously possible. Fast Track was co-developed by NVDMC, UF/IFAS and …
Update as of 1-4-17: Katie Marks has decided to stay with her current employer and will not be accepting the position as executive director with Peace River Valley Citrus Growers Association. Peace River Valley Citrus Growers Association (PRVCGA) Executive Director LeAnna Himrod announced she has accepted a new position as communications manager at the Florida Department of Citrus. Responsibilities in …
By Laura Reuss, Fred Gmitter and Yu Wang In Florida, it is necessary to produce large quantities of high-quality citrus fruits in order to keep pace with the projected market growth, as well as to maintain viability of the citrus industry. Successful development of new varieties and pre- and post-harvest practices should be consumer-driven. However, consumer behavior is often affected …
By Ernie Neff Georgia’s fledgling citrus industry recently formed the state’s first citrus association with a retired federal law enforcement agent leading the way. “We are pioneers in this,” says Lindy Savelle, president of the Georgia Citrus Association (GCA). Indeed they are pioneers. Extension agent Jake Price for Lowndes County, Georgia, reports that about 40 growers had 150 citrus acres …
By Tacy Callies Having grown up in the small north Florida town of Macclenny, a farming community, Allen Morris was introduced to agriculture at an early age. His father died in a tractor accident when Morris was seven, but that didn’t deter him from wanting to earn a living in agriculture. In fact, at 14, he obtained a restricted driver’s …
The great Richard Petty was at PMA’s Fresh Summit for a partnership that promotes Fresh From Florida. Fresh From Florida has joined forces with “The King” to get Florida products in front of more consumers. Petty and Florida Commissioner of Agriculture Adam Putnam stopped by AgNet Media’s booth at the summit. Sponsored Content5 Facts About Fire Ants and How to …
