Yoho: Halt Imports From Mexico and Beyond

Ernie NeffExport/Import, Trade

Florida Congressman Ted Yoho on April 28 asked President Donald Trump to temporarily halt imports of all Mexican, Central American and South American food products. He cited “unprecedented circumstances due to the coronavirus pandemic” in asking the President to invoke a force majeure motion to stop the importation. Force majeure is defined as an event that can’t be anticipated or …

china

National OJ Day Is May 4

Tacy CalliesOrange Juice

May 4 isn’t just for Star Wars fans; it’s also for orange juice lovers! Star Wars Day and National Orange Juice Day are both celebrated annually on May 4. Orange juice sales have surged in the past few months due to consumers wanting to support their immune systems with vitamin C during the COVID-19 pandemic. National OJ Day is the …

FDOC E-Commerce Campaign Drives OJ Sales

Tacy CalliesMarket, Orange Juice

At the beginning of the year, the Florida Department of Citrus (FDOC) launched a new marketing campaign concentrated on driving sales of 100 percent orange juice. The effort includes targeted digital and social media ads that connect consumers directly with online retailers like Amazon, Walmart, Target and Instacart. The campaign emphasizes the role that 100 percent orange juice plays in …

COVID-19 Citrus Damage to Top $200 Million

Ernie NeffCOVID-19

The chief executives of three large U.S. citrus grower associations estimate that “the immediate COVID-19 impact to certain varieties of citrus will be over $200 million.” Casey Creamer of California Citrus Mutual, Dale Murden of Texas Citrus Mutual and Mike Sparks of Florida Citrus Mutual offered that economic damage assessment in an April 9 letter to U.S. Agriculture Secretary Sonny …

china

U.S. Citrus Supply and Prices

Tacy CalliesCrop Forecast, Economics

The U.S. Department of Agriculture’s Economic Research Service (ERS) released a Fruit and Tree Nuts Outlook report on March 31. The report shows that the forecast for the U.S. citrus crop is down 4 percent from last season and how this is affecting imports, exports and pricing. LOWER PRODUCTIONU.S. all-orange production is expected to decrease by 1.6 percent, largely due …

Sanitation, Social Distancing Increase in Citrus Industry

Ernie NeffCitrus

Social distancing and enhanced sanitation practices have been adopted in many Florida groves and facilities in an effort to curtail spread of the coronavirus. “Growers are making the necessary adjustments by increasing sanitation and keeping workers separated,” said Steve Smith, executive vice president of Gulf Citrus Growers Association. “The larger growers with multiple locations are keeping crews separated into small …

FDOC

FDOC Beefs Up Promotions

Ernie NeffFlorida Citrus Commission

At the guidance of state health officials in response to coronavirus (COVID-19), the Florida Citrus Commission met telephonically on March 18. At the meeting, commissioners voted to beef up Florida Department of Citrus (FDOC) efforts to promote Florida citrus products. “We agreed to allocate another $500,000 out of our fund balance for media enhancement to our current marketing and promotion …

crop forecast

Highlands Growers Hear Marketing Talks

Ernie NeffMarket

Aaron Himrod indicated he was cautiously optimistic about Highlands County Citrus Growers Association (HCCGA) members’ ability to grow fruit in the face of HLB at the association’s annual meeting on March 12. But Himrod, the outgoing association president, said the industry’s emphasis now needs to be on marketing. That and other activities at the meeting were described by association Executive …

Highlights from the PRVCGA Annual Meeting

Ernie NeffCitrus, Public Relations

The new Peace River Valley Citrus Growers Association (PRVCGA) 4-H Citrus Club had a strong showing at the association’s annual meeting on Feb. 25 at the Turner Agri-Civic Center in Arcadia. Eighteen trees grown by club members were sold at the event. This included several grapefruit and tangerine trees that sold for more than $200 each, and the grand champion …

citrus

All In For Citrus Podcast, January 2020

Taylor HillmanAll In For Citrus Podcast

The first episode of the year of the All In For Citrus Podcast includes efforts to get research information out to growers, threshold numbers on production costs that are a little shocking with current juice prices the way they are, nutrition programs that continue to help manage HLB-affected trees, and breeding work to solve citrus challenges. Senior Correspondent-at-Large Ernie Neff …

HLB and Grove Budgeting

Ernie NeffHLB Management

Citrus Research and Education Center Director Michael Rogers says while much progress has been made in dealing with HLB, many growers now face economic woes because of high orange juice inventories. He discusses some decisions that growers facing those economic issues will have to make and offers some suggestions. “We’ve come a long way since HLB came to Florida,” Rogers …

Citrus Shipping Costs and Concerns

Tacy CalliesEconomics, Regulation

By Tara Wade On Dec. 16, 2019, all commercial motor vehicles (CMVs) are mandated to carry electronic logging devices (ELDs). These ELDs will replace paper logs and attach to trucks’ engines. They easily record idle time, driving time, miles driven, vehicle movement, and on- and off-duty time — making it easier for law enforcement to check if drivers are compliant …

Fresh Fruit Is ‘All About the Box’

Ernie NeffFresh

Polk County grower Ed Dickinson has good things to say about some orange-mandarin juice and fresh mandarins he sampled at the Citrus Research and Education Center (CREC) in November. Dickinson was one of dozens who tried new University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) samples. He and others who scored the juice and fruit will help researchers …

Inside Brazil’s Citrus Industry

Tacy CalliesBrazil

By Stephen H. Futch and Rhuanito S. Ferrarezi Many changes have taken place in the Brazilian citrus industry over the past 20 years as growers battle pests, diseases and market challenges. Throughout this process, the industry has encountered difficulties but has continued to maintain production through innovative practices that are founded in science, economics and sustainability. This article provides an …

orange juice

Citrus Industry ‘Pretty Close to a Cliff’

Daniel CooperIndustry News Release, Orange Juice

(NSF) — State lawmakers and citrus growers expressed a need Tuesday to entice people to drink more orange juice and for citrus importers to help in the marketing of Florida’s struggling signature crop. After 15 years of fighting the impacts of hurricanes, citrus greening disease, a reduction in acres because of the state’s rapid growth and changes in drinking habits, …

nominations

Florida Citrus Hall of Fame Inductees Chosen for 2020

Daniel CooperAwards, Industry News Release

(FCHOF) — The Selection Committee for the Florida Citrus Hall of Fame has announced three distinguished leaders who will be inducted into the hall of fame during the 57th Citrus Celebration Luncheon. Frank E. Gardner (deceased), formerly of Orlando; John M. Kennedy, Sr. (deceased), formerly of Umatilla; and Karick Price, Sr. (deceased), formerly of Orlando, will be honored at the …

HLB

Florida’s Citrus Industry: A Balanced Perspective

Ernie NeffHLB Management

The Washington Post recently published a “well-balanced article” about Florida’s citrus industry, telling its woes as well as progress against HLB, says Michael Rogers. “We hosted a reporter from the Washington Post back in July of this year,” says Rogers, director of the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Citrus Research and Education Center. “I think …

Citrus Commission Rejects Tax Hike for Marketing

Daniel CooperCitrus, Florida Citrus Commission, Industry News Release

(NSF) — Small growers of Florida’s signature crop, expressing concerns about the future of the citrus industry, indicated a willingness Wednesday to pay a higher tax rate if it gets people to drink more orange juice. But the Florida Citrus Commission rejected a proposal to raise from 7 cents to 12 cents a per-box tax on oranges that growers pay …

grapefruit

Varieties Update: OLL-20 and Bingo

Ernie NeffVarieties

Fred Gmitter provided an update at Citrus Expo on University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) citrus varieties, including OLL-20 and Bingo. Gmitter is a UF/IFAS citrus plant breeder and geneticist at the Citrus Research and Education Center. Gmitter said OLL-20, a new sweet orange, has “exceptional flavor characteristics … It looks to be something that could …

florida all

Citrus Oversupply Latest Hurdle for Florida Growers

Daniel CooperIndustry News Release

(NSF) — Hurricane Irma continues to challenge Florida’s citrus industry. Two growing seasons separated from the September 2017 storm that flooded groves and uprooted citrus trees across the state, the industry has seen production rebound quicker than some anticipated. But now the problem is an oversupply of citrus because of fruit from other countries, and Florida growers may be forced …