U.S. Department of Agriculture-Agricultural Research Service (USDA-ARS) scientists are studying the possibility of the Donaldson sweet orange replacing the HLB-ravaged Hamlin in orange juice (OJ). The scientists work at the U.S. Horticultural Research Laboratory in Fort Pierce, Florida. While assessing citrus trees with oranges that might be used for commercial OJ production, the scientists found the Donaldson tree at the …
New Insights Into OJ Demand
By Marisa L. Zansler One-hundred percent orange juice (OJ) has long been a favorite in American households, but supply challenges, changing consumer behaviors, a crowded beverage category and higher prices have impacted how much OJ consumers buy. Recent research conducted by Sungeun Yoon sheds light on consumer price sensitivity and substitution behaviors within the category, offering actionable insights for growers, …
Strong Interest in CRAFT Foundation Projects
By Steven Hall The Citrus Research and Field Trial (CRAFT) Foundation received applications in Cycle Six for almost 10,000 acres of New Tree Planting (NTP) proposals and applications for nearly 47,000 acres for inclusion in Cycle Three of the Existing Tree Therapies (ETT) program. WAITLIST ESTABLISHED This demand exceeded the funding available for both programs. The selected applicants have received …
OJ and Grapefruit Juice Sales Decline
Retail sales of orange juice (OJ) and grapefruit juice (GJ) declined for the current season through Feb. 22, according to Florida Department of Citrus (FDOC) Director of Economic and Market Research Marisa Zansler. She reported the following data to the Florida Citrus Commission on March 26: The Florida Citrus Commission serves as the governing board for the FDOC. The FDOC …
Seeking Highlands Youth Citrus Project Participants
Registration is now open for the 2025–26 Highlands Youth Citrus Project. This project is for local youth members ages 8 and up as of Sept. 1, 2025. The deadline to register is March 24. Participants can register here. This program is designed to teach youth about the citrus industry by providing all the materials necessary to grow and sell a …
Global Orange and OJ Production Forecast
Global orange production is forecast to decline in 2024–25 by the U.S. Department of Agriculture Foreign Agricultural Service (USDA/FAS), but orange juice (OJ) production is expected to increase. ORANGES Production of global oranges is forecast down 662,000 tons to 45.2 million tons. Higher production in Brazil is expected to be more than offset by lower crops in Egypt, Türkiye and …
Positive Gains for Mexican Orange and OJ Production
The U.S. Department of Agriculture Foreign Agricultural Service (USDA/FAS) recently forecast that Mexican orange and orange juice (OJ) production will both increase slightly in 2024–25. ORANGES Orange production is forecast at 5.05 million metric tons (MMT), 2% more than the previous season. Mexico ranks fourth worldwide in the production of oranges with 10% of total production. It trails only Brazil, …
CRDF Approves Funding for Key Research Projects
Rick Dantzler, Citrus Research and Development Foundation (CRDF) chief operating officer, reported that the foundation’s January board of directors meeting was a productive one that resulted in the approval of several key citrus research projects. “We had a great meeting. The board approved funding to use a strain of Bacillus thuringiensis (Bt) to kill the progeny of psyllids,” Dantzler said. …
USDA Funds Citrus Projects
The U.S. Department of Agriculture (USDA) announced an investment of more than $70 million in the Plant Protection Act program. This includes funding of 357 projects in fiscal year 2025. The work will strengthen the country’s defenses against plant pests and diseases, safeguard the U.S. nursery system, and enhance pest detection and mitigation efforts. Part of the funding is going …
Australian Orange and OJ Production
The 2024–25 Australian orange crop will increase from the prior year while orange juice (OJ) production will dip, the U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) forecast recently. ORANGES UP USDA FAS projects fresh Australian orange production at 545,000 metric tons (MT) in marketing year 2024–25 (April 2025 to March 2026). That would be the highest production level …
European Union Orange Crop and OJ Production
European Union (EU) orange and orange juice (OJ) production in 2024–25 is both projected to decline from the prior season. The forecast was issued by the U.S Department of Agriculture Foreign Agricultural Service (USDA FAS). ORANGES The orange crop is projected at just above 5.6 million metric tons (MMT), down from the 5.7 million MMT orange crop in 2023–24. Orange …
China Has Changes in Orange and OJ Production
China, the world’s largest citrus producer, is forecast by the U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) to produce 7.62 million metric tons (MMT) of oranges in marketing year 2024–25. That’s a slight reduction from prior year production of 7.63 MMT. A range of weather-related issues is threatening orange production, including persistent rain in April and May that …
International Project Arms Citrus Industry Against HLB
Australia’s New South Wales (NSW) Government has partnered with the Australian Centre for International Agricultural Research and Hort Innovation to prepare the citrus industry against huanglongbing (HLB). Although widespread in Asia and found in North and South America, HLB is not known to be present in Australia. The psyllid that spreads HLB is also absent from Australia. A collaborative research …
Cost-Share Funds for Water Projects
The Southwest Florida Water Management District (SWFWMD) is accepting applications for its Facilitating Agricultural Resource Management Systems (FARMS) cost-share program. The program expedites water resource development and alternative water supply projects on agricultural properties by providing funding assistance to implement production-scale best management practices (BMPs). To qualify for funding, projects must be located in the SWFWMD and include one or …
Growers and Industry Attend OJ Break and Fruit Display
The University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Citrus Research and Education Center in Lake Alfred recently hosted an OJ Break and Fruit Display. The Dec. 18 back-to-back events were well attended. Ariel Singerman, UF/IFAS citrus economist, presented his research during the OJ Break. One area he addressed was crop insurance adoption among growers. Singerman shared a …
CRDF Board Approves Four More Projects
The Citrus Research and Development Foundation (CRDF) held its governance and plant improvement committee meetings along with its board of directors meeting on Dec. 3 in Sebring. Rick Dantzler, chief operating officer, said several orders of business were conducted as the year comes to a close. “The CRDF board of directors approved four projects at its last board meeting of …
Northern Hemisphere Citrus Production Projection
The World Citrus Organisation (WCO) has projected Northern Hemisphere citrus production of 27.297 million tons (MT) in the 2024–25 season. That’s an 8.73% decrease from the previous season. The forecast is 5.88% lower than the average for the last four seasons. The forecast is based on data from Egypt, Greece, Israel, Italy, Morocco, Spain, Tunisia, Türkiye the United States, and, …
Brazil’s Harvest+ Project Increases Harvesters’ Income
Brazilian citrus farming faces several challenges, including the shortage of labor to harvest the fruit and the efficiency and performance of the harvesters’ work. The Harvest+ project, created by Fundecitrus, seeks to improve the harvest process through improvements in manual harvesting and promoting mechanized and semi-mechanized solutions. One result achieved by the project is a 7% increase in the daily …
Florida OJ Marketing Program Outlined
The Florida Department of Citrus’ (FDOC) 2024–25 orange juice (OJ) marketing program will be anchored by a refresh of the current Original Wellness Drink concept. The campaign — The True Original — will salute “originals” and encourage consumers to drink more Florida OJ. Learn here what the FDOC and its advertising agency mean by “originals.” The program will kick off …
Update on Efforts to Lower Required OJ Brix Level
Florida Citrus Mutual (FCM) and federal lawmakers from Florida are pushing legislation that would direct the U.S. Food and Drug Administration (FDA) to lower the required Brix level of not-from-concentrate pasteurized orange juice (OJ) from 10.5% to 10%. The change has been requested because many Florida oranges no longer produce juice that meets the 10.5% Brix requirement. FCM Chief …





























