Australia: Juice Gets Lower Health Rating Than Diet Cola

Ernie NeffInternational

Citrus Australia stated it is “vastly disappointed” with state ministers’ decision to remove the 5-star rating for fresh juice with no added sugar under the revised Health Star Ratings (HSR) system. The Food Regulation Forum, comprised of ministers from every Australian state and territory, on July 17 rejected Federal Agriculture Minister David Littleproud’s proposals to retain the current 5-star rating. …

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Juice Returning to Florida Welcome Centers

Ernie NeffOrange Juice

Florida orange and grapefruit juice will start flowing again in the state’s welcome centers on July 1. The Florida Citrus Commission (FCC) on June 17 approved a new contract with Visit Florida to provide not-from-concentrate citrus juice at the welcome centers for one year. The Florida Department of Citrus (FDOC), which the FCC oversees, will spend $250,000 to cover the …

orange juice

Orange and Grapefruit Juice Sales Still Up

Ernie NeffMarket, Orange Juice

In a June 19 email to members of the citrus industry, Florida Citrus Commission (FCC) Chairman Ned Hancock noted that orange juice (OJ) sales climbed in the 2019-20 season. That’s noteworthy because OJ sales had been declining for years. Hancock reported that total OJ sales for the season beginning October 2019 are up by 10.4 percent with 309 million equivalent …

citrus

Report on the Florida Orange Juice Market

Ernie NeffOrange Juice

A Florida Department of Citrus (FDOC) economist recently gave the Florida Citrus Commission a detailed report about Florida orange production and the not-from-concentrate (NFC) orange juice (OJ) market. On average, about 96 percent of the Florida orange crop is processed into OJ, said Marisa Zansler, director of economic and market research. Over the last five years, approximately 80 percent of …

Good News About Juice and Kids

Ernie NeffOrange Juice

Consumption of 100 percent fruit juice by preschoolers is associated with beneficial effects on whole fruit intake and diet quality, according to a recent study. The study by researchers with the Boston University School of Medicine also found that fruit juice consumption had no adverse effect on body mass index (BMI) during childhood and into adolescence. BMI is a measure …

Juice Imports, Fruit Prices and Production Costs

Ernie NeffEconomics

In a recent presentation titled “Juice Imports, Fruit Prices and Cost of Production,” Ariel Singerman provided the price and yield required to break even growing oranges in Southwest Florida. “Average cultural cost of $1,847 requires prices for E&M (early and mid) and Valencias to be $2.31 and $2.01 per pound solids, respectively, just to break even,” the University of Florida …

orange juice

COVID-19 Impact on Orange Juice

Tacy CalliesOrange Juice

The COVID-19 pandemic has significantly altered consumer behaviors, especially in relation to food and beverage consumption. Bennett Travers, senior communications planner at Edelman, Florida Department of Citrus (FDOC) marketing agency partner, recently hosted a webinar on shifts in consumer behavior and the implications for 100 percent orange juice (OJ) now and in the future. A RETURN TO OJAmidst uncertainty, the …

Australia: Don’t Downgrade Juice Health Rating

Ernie NeffOrange Juice

Citrus Australia, representing the nation’s citrus growers, has urged the federal government to reject proposed changes that could have 100 percent juice rated the same as diet cola on a health scale. Under proposed guideline revisions, the Health Star Rating (HSR) for fresh juice with no added sugar will fall from 5 stars to as low as 2.5 stars. The …

Orange Juice Sales Still Surging

Tacy CalliesOrange Juice, sales

New reports from the Florida Department of Citrus (FDOC) Economic and Market Research Department show that U.S. orange juice (OJ) sales continue to surge. The FDOC’s “Retail Sales Trends: Report #7 of the 2019-20 Season Period Ending 04/11/2020” includes data from the Nielsen Topline Report. It shows average year-over-year (YOY) total OJ sales increased by 46 percent to 44.05 million …

citrus

Orange Juice Sales, Supply and Marketing

Tacy CalliesOrange Juice, sales

Florida Citrus Commission Chairman Ned Hancock reports that the news continues to be positive on the retail sales front for orange juice. “During this time of great uncertainty, Americans continue to seek out products they know and trust,” he said in an April 10 report to Florida citrus industry members. “Additionally, they are turning to items they know may help …

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Orange Juice Sales Are Soaring

Daniel CooperIndustry News Release, Orange Juice

Ned Hancock, chairman of the Florida Citrus Commission (FCC), reports that concerns over COVID-19 are increasing the demand for healthy foods and beverages, including orange juice. The FCC is the governing body of the Florida Department of Citrus (FDOC). “A Nielsen retail sales report indicates that many Americans are turning to 100 percent orange juice (OJ) during this time,” says …

Oranges

Working Toward Better Juice Oranges

Ernie NeffAll In For Citrus Podcast, Orange Juice

University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) geneticist and plant breeder Jude Grosser discusses the need for new juice oranges and some new cultivar choices. Grosser says one reason for new varieties is the decline in orange juice sales. “In my opinion, the best way to combat that is to have a higher quality orange juice that’s …

orange juice

Senate Wants Orange Juice to Flow Again

Daniel CooperIndustry News Release, Legislative, Orange Juice

(NSF) — Travelers might again get a free cup of Florida’s homegrown beverage when they cross the state line, through funding tucked in the Senate’s proposed budget. But helping the Florida Department of Citrus (FDOC) bring back free orange juice could hinge on a bigger debate, as the operations of state welcome centers remain locked in a legislative battle about …

New Varieties and Juice Blends Discussed

Ernie NeffVarieties

Growers recently sampled and graded new fruit varieties, as well as some juice blends, at University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) fruit display events. UF/IFAS plant breeder Jude Grosser commented on the fruit varieties and juice following a sampling event at the Citrus Research and Education Center. “It’s kind of neat because when we first started …

orange juice

Reps. Yoho, Soto Call on USDA to Stabilize Florida Orange Juice Market

Daniel CooperCitrus, hurricane, Industry News Release, Orange Juice

Reps. Ted. S Yoho (FL-03) and Darren Soto (FL-09) led a bipartisan letter to U.S. Secretary of Agriculture Sonny Perdue requesting the U.S. Department of Agriculture increase funding for orange juice purchases in Florida to $90 million, doubling the initial allocation from this past summer.  After Hurricane Irma, Florida orange production dropped precipitously from 68.7 million boxes in 2017 to 45 million boxes …

Orange Juice Consumption Declining at a Slower Rate

Tacy CalliesGlobal Perspectives

By Marcos Fava Neves An annual report on global orange juice consumption was recently completed. This report is based on data from CitrusBR (Brazilian Orange Juice Exporters Association), Tetra Pak, Euromonitor International, Planet Retail, the U.S. Department of Agriculture (USDA) and others. The report was first published in 2004. Decline in orange juice demand has been seen since then. The …

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The Good That Orange Juice Does

Ernie NeffOrange Juice

The health benefits of orange juice, and how the Florida Department of Citrus (FDOC) promotes them to consumers, were discussed by FDOC Scientific Research Director Rosa Walsh at Citrus Expo. Walsh summarizes key parts of her presentation in an interview with Tacy Callies, Citrus Industry magazine editor. Walsh says orange juice contains hesperidin, which “has antioxidant-like properties.” She says hesperidin …

Sugar Belle® Shows Potential in Orange Juice Processing

Tacy CalliesResearch

By Yu Wang, Charles Sims, Zhifeng Gao, Lisa House, Frederick Gmitter and Jude Grosser The citrus industry has faced significant declines in both production and consumption during the huanglongbing (HLB) era. For example, Florida orange production has dropped about 70 percent over the last two decades. In the absence of effective interventions, the spread of HLB will continue to reduce the …

citrus production

Dumping of Brazilian and Mexican Juice Causes Southern Gardens to Cease Processing Citrus

Tacy CalliesProcessing

A flood of foreign imported orange juice was the deciding factor. Southern Gardens Citrus Processing Corporation announced today that it will no longer process fruit at its facility in Hendry County, Florida.  Beginning with the 2019-20 season, Southern Gardens will have its fruit processed at another facility and bring that juice back to its facility in Hendry County for storage …

Redefining Orange Juice?

Ernie NeffOrange Juice

Some Florida citrus processors, scientists, grower representatives and others recently started discussions about the feasibility of changing the legal standard of identity for orange juice (OJ). Under current U.S. Food and Drug Administration standards of identify for OJ, only sweet orange can be used in OJ products without limitation. Only 10 percent of juice from mandarins or citrus hybrids can …