Production of all citrus varieties in Türkiye in 2024–25 is forecast to decline, the U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) reported. ORANGES Orange production is projected to decline 30% from the prior year to 1.6 million metric tons (MMT). The decline is due to excessive hot weather conditions during the blooming period in spring 2024. Yield per …
Florida Citrus Commission Actions and HLB
Florida Citrus Commission (FCC) Chairman Steve Johnson recently discussed HLB and several actions and reports from the commission’s December 2024 meeting. The FCC is the governing board of the Florida Department of Citrus. “For almost two decades, we’ve been in a season of fighting HLB, and that fight (while the war is far from over) is changing,” Johnson said. “The tools …
PIECES OF THE PAST: On a Sweet Note
By Brenda Eubanks Burnette Christmas is normally the brightest spot at the end of what can be a very long year for many of us. It signals not only the end of the year, but the beginning promises of a hopeful new year ahead. One bright spot this year was the 100-year celebration of when the first Florida Citrus Queen …
Indian River Open House Includes Varieties Display
The University of Florida Institute of Food and Agricultural Sciences Indian River Research and Education Center (UF/IFAS IRREC) will hold an open house Saturday, Dec. 7 from 9 a.m. to 2 p.m. Numerous activities are planned for the facility at 2199 S. Rock Road in Fort Pierce. UF/IFAS IRREC and its next-door neighbor, the U.S. Department of Agriculture-Agricultural Research Service …
Florida Citrus Outlook for the 2024–25 Season
The expected utilization of Florida’s 2024–25 citrus crop was the focus of economist Marisa Zansler’s Florida Citrus Outlook presentation to the Florida Citrus Commission (FCC) in October. Zansler is director of economic and market research for the Florida Department of Citrus (FDOC). Before discussing expected utilization by varieties, Zansler pointed out that her outlook was based on the U.S. Department …
The Florida Citrus Perfect Storm: Disease, Weather and Market Swings
By Ariel Singerman Orange yield in Florida has decreased by more than 80% since HLB was first found in the state in 2005. It is hard to find another example in recent history of an industry as iconic as Florida citrus that has declined so significantly as a consequence of a plant disease. As a comparison, at the global level, …
Florida OJ Marketing Program Outlined
The Florida Department of Citrus’ (FDOC) 2024–25 orange juice (OJ) marketing program will be anchored by a refresh of the current Original Wellness Drink concept. The campaign — The True Original — will salute “originals” and encourage consumers to drink more Florida OJ. Learn here what the FDOC and its advertising agency mean by “originals.” The program will kick off …
HLB-Tolerant Scion Breeding Update
U.S. Department of Agriculture-Agricultural Research Service (USDA-ARS) geneticist Matt Mattia with the U.S. Horticultural Research Laboratory in Fort Pierce, Florida, recently provided a scion breeding update on HLB-tolerant citrus. A slightly edited version follows: Significant strides are being made in the development and evaluation of new citrus varieties, with many now nearing commercial release. These varieties are not only promising …
Update on Efforts to Lower Required OJ Brix Level
Florida Citrus Mutual (FCM) and federal lawmakers from Florida are pushing legislation that would direct the U.S. Food and Drug Administration (FDA) to lower the required Brix level of not-from-concentrate pasteurized orange juice (OJ) from 10.5% to 10%. The change has been requested because many Florida oranges no longer produce juice that meets the 10.5% Brix requirement. FCM Chief …
Nurturing Demand Amid a Global OJ Shortage
By Marisa L. Zansler In May 2024, news of Brazil’s 2024–25 orange crop forecast declining from 307 million boxes to 232 million boxes — a 24% drop — sent frozen concentrated orange juice (FCOJ) futures prices to historic highs. The futures price reached $4.87 per pound solids on May 28 before settling at $4.22 per pound solids at the end …
Global Citrus Crops on the Rise
Global production of tangerines/mandarins, grapefruit and lemons/limes is expected to climb in 2023–24, the U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) reported in its Citrus: World Markets and Trade publication. TANGERINES/MANDARINS Global tangerine/mandarin production for 2023–24 is estimated up 1.2 million tons to 38.2 million tons. Here are expectations for major producing countries: GRAPEFRUIT Global grapefruit production in …
South African Citrus Crops See Gains
South African grapefruit, tangerine/mandarin and lemon production are all projected to increase in 2023–24 compared to the prior year, according to a U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) semi-annual report. GRAPEFRUIT The 2023–24 forecast for grapefruit production is now 420,000 metric tons (MT), up from 415,000 MT the prior year. Of that, 202,000 MT is expected to …
PIECES OF THE PAST: Davie – South Florida’s Historic Citrus Center
By Brenda Eubanks Burnette In the early 1900s, Florida Governor Napoleon Broward (1905–09) persuaded the Legislature to drain the Everglades and finance a canal system by selling off large blocks of land for $2 per acre. Once drained, the area housed rich fertile soil and, in 1906, millionaire R.P. Davie bought almost 28,000 acres. By 1909, settlers arrived in response …
All In For Citrus Podcast, July 2024
As citrus growers try to stabilize production in the midst of endemic HLB, maintaining the industry’s infrastructure is critically important. Two key sectors of that infrastructure are citrus nurseries and juice processors. In the July episode of the All In For Citrus podcast, Michael Rogers, director of the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Citrus Research …
‘OG’ to Promote Florida OJ
A new Florida Department of Citrus (FDOC) ad campaign is likely to use the term “OG” extensively, according to new FDOC marketing agency Padilla Speer Beardsley, Inc. So, what does “OG” mean? Michelle Amoroso of Padilla explained that an OG is someone who is an original or originator, highly regarded and respected. She added that OGs are the paradigm; they …
Export Expectations Changed for Moroccan Citrus
Export expectations are the only major changes made in a recent U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) semi-annual citrus report for Morocco. Production forecasts remain the same as in the agency’s December 2023 annual citrus report.Here’s a look at the export changes: TANGERINES/MANDARINS Tangerine/mandarin export expectations for 2023–24 were revised down to 400,000 metric tons (MT) from …
Slight Changes in European Citrus Production
The U.S. Department of Agriculture Foreign Agricultural Service (USDA FAS) projected a slight decrease in European orange production in 2023–24 and a slight increase in orange juice (OJ) and grapefruit production. ORANGES The USDA FAS semi-annual report projects 2023–24 EU orange production at 5.475 million metric tons (MMT), down from the already short prior-year crop of 5.58 MMT. Orange production …
Sustaining Citrus in the Face of Rising Food Prices
The Florida Department of Citrus (FDOC) Consumer Orange Juice Tracker shows that consumers are increasingly reporting changes in their food shopping behaviors in response to rising food prices. From 2018 to 2024, the percentage of consumers who reported no change in their shopping behaviors has consistently decreased, dropping from 21% in 2018 to an estimated 18% in 2024. In contrast, …
Supporting Citrus Science
By Rob Gilbert, ragilber@ufl.edu, @IFAS_VP Let’s start with the most important thing. Citrus science remains a top priority of the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS). Citrus is special. My goal for citrus is sustainability. That means profitability. Here are a few new ways UF/IFAS has demonstrated its support for citrus science during the past five …
Moving Beyond Greening
By Tom Spreen When citrus greening was first discovered in Florida, it did not have a profound impact on production. The big news at that time was the multiple hurricanes that had crossed Florida in 2004 and 2005. The hurricanes served to spread citrus canker so sufficiently that the state of Florida was forced to abandon its efforts to eradicate …