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Legislative Efforts for Florida Citrus

Ernie Neff Legislative

Florida Citrus Mutual (FCM) recently reported its efforts and priorities for the next Florida legislative session. As in past years, much of FCM’s focus will be on funding programs (Citrus Research and Development Foundation, Citrus Research and Field Trial and New Varieties Development and Management Corp.) critical to solving HLB and the marketing efforts to continue movement of 100% premium …

Bigger Budget Approved for Florida Department of Citrus

Tacy Callies Florida Department of Citrus

On Oct. 27, the Florida Citrus Commission (FCC) approved a revised 2021–22 operating budget for the Florida Department of Citrus (FDOC) of $29 million. The FCC is the governing board of the FDOC, an executive agency of the Florida government charged with the marketing, research and regulation of the Florida citrus industry. The FCC voted to maintain the previous year’s …

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Panel Discusses OJ and Health Research

Ernie Neff Orange Juice

The Florida Citrus Commission’s (FCC) Scientific Research Advisory Council (SRAC) on Oct. 13 discussed recent studies and projects addressing the linkage between orange juice (OJ) and health. The FCC governs the Florida Department of Citrus (FDOC), which spends much effort promoting the health benefits of OJ. PUBLISHED STUDIESRosa Walsh, director of scientific research at the FDOC, shared three recently published …

Immunity Still a Consumer Priority

Ernie Neff Florida Department of Citrus

Consumers are continuing to seek out foods and beverages that provide immune support during the ongoing COVID-19 pandemic, Jackie Hopkins with Edible told the Florida Citrus Commission (FCC) at its Sept. 22 meeting. That search for immunity is a benefit to the orange juice (OJ) industry, since numerous reports indicate consumers link OJ to immunity. Edible is a marketing agency …

Citrus Juice Sales Update

Ernie Neff Orange Juice

Retail sales of orange juice (OJ) trended at pre-2019 levels throughout the 2020-21 season. And for the latest four-week period ending Sept. 11, OJ trended at pre-2017 levels. Economist Marisa Zansler recently presented this information to the Florida Citrus Commission (FCC). Zansler is director of economic and market research for the Florida Department of Citrus, which the FCC governs. Fueled …

E-commerce Works, ‘Even in Wauchula’

Ernie Neff Florida Department of Citrus

Florida Citrus Commission (FCC) Chairman Steve Johnson noted that as consumers continue to navigate life in a pandemic, growth of e-commerce shopping is expected to continue. “Even in Wauchula, Florida, Kroger delivery is taking hold,” Johnson wrote. Wauchula, with a population of about 5,000, is home to numerous citrus growers and grove workers. Johnson stated that the Florida Department of …

NVDMC, CRDF History and Updates

Ernie Neff Florida Citrus Commission

The Florida Citrus Commission (FCC) recently heard presentations about the history and current work of both the New Varieties Development and Management Corporation (NVDMC) and the Citrus Research and Development Foundation (CRDF). NVDMCRosa Walsh, Florida Department of Citrus (FDOC) director of scientific research, said from 2003 to 2005, the FCC discussed the need for a program that would develop, license …

Safety Tips for Flying Drones

Ernie Neff Safety

Some people view drones as toys, but they can be dangerous. In fact, about 1,000 people per year are injured from using drones incorrectly. To address the potential peril, two University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) researchers are offering ways to keep people from getting hurt while using drones. Yiannis Ampatzidis of UF/IFAS uses unmanned aerial …

Research Planned on OJ Health Benefits

Ernie Neff Orange Juice, Research

Rosa Walsh, director of scientific research at the Florida Department of Citrus (FDOC), told the Florida Citrus Commission (FCC) in June about the 2020-21 FDOC research plan. The plan includes two scientific research projects exploring health benefits of 100% orange juice (OJ). The projects, beginning in the new fiscal year, look at determining quantitative analysis of nutrient density in OJ …

FDOC Preliminary Budget Approved

Ernie Neff Florida Department of Citrus

The Florida Citrus Commission (FCC) approved the Florida Department of Citrus’ (FDOC) preliminary operating budget of $29.12 million, an increase of $9.75 million from last season. The FCC serves as the governing board for the FDOC. Steve Johnson, FCC chairman, said the increased budget is largely due to the receipt of $17 million in general revenue funding from the state …

FDOC Reveals Preliminary Budget

Ernie Neff Florida Department of Citrus

The Florida Department of Citrus (FDOC) on May 26 presented a preliminary 2021-22 operating budget of $18.095 million to its governing board, the Florida Citrus Commission (FCC). That is a 7% decrease from the previous season. The reduction reflects an expected reduction in crop size. Preliminary revenue is based on an estimate of 50 million boxes of Florida oranges, 4.2 …

OJ: 5 Contributions to Good Health

Ernie Neff Orange Juice, Research

At the March Florida Citrus Commission (FCC) meeting, Gail Rampersaud summarized recently published studies showing that orange juice (OJ) contributes to good health. Rampersaud, a registered dietitian nutritionist, told the FCC, which governs the Florida Department of Citrus, about five ways the studies showed OJ is beneficial: Body Weight: Research shows that 100% OJ or fruit juice consumption is not …

FDOC on Global Marketing Efforts

Ernie Neff International, Marketing

A 25 percent tariff placed on Florida grapefruit in Europe has had some impact on retail supply, Florida Department of Citrus (FDOC) Director of Global Marketing Samantha Lane told the Florida Citrus Commission (FCC) in early February. The FCC is the FDOC’s governing board. Lane said the FDOC worked with the European industry to ensure Florida-loyal retailers continued to have …

New Florida Citrus Commission Chairman

Tacy Callies Florida Citrus Commission

Steve Johnson, owner and general manager of Johnson Harvesting, was elected chairman of the Florida Citrus Commission (FCC) this week. He succeeds Ned Hancock in the chairman position. The FCC oversees the Florida Department of Citrus. Johnson is a fourth-generation citrus grower and cattle rancher based in Wauchula. In addition to managing the operations of the citrus harvesting and brokerage …

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Research Projects on OJ Recommended for Approval

Tacy Callies Orange Juice, Research

The Scientific Research Advisory Committee met Jan. 21 to review recent updates from the Florida Department of Citrus (FDOC) and to review and recommend to the Florida Citrus Commission (FCC) for approval two new research proposals. The FCC serves as the FDOC’s governing board. Rosa Walsh, director of the FDOC Scientific Research Department, gave an update on the 2020–2025 Dietary …

field hearings

Marketing: What Citrus Can Learn From Avocados

Tacy Callies Marketing

Sales of avocados in the U.S. market have become one of the biggest produce success stories in the past two decades. During the recent Global Citrus Congress Live webinar event, John McGuigan, director of industry affairs for the Hass Avocado Board, presented a case study on how a mandatory sales levy has funded marketing programs and nutritional research that helped …

Research to Prove OJ Health Benefits

Ernie Neff Orange Juice, Research

The Florida Citrus Commission (FCC) recently approved three research projects aimed at further proving the health benefits of orange juice (OJ) consumption. The OJ-related projects had been recommended by the commission’s Scientific Research Advisory Committee. The projects were discussed by Rosa Walsh, director of the Florida Department of Citrus (FDOC) Scientific Research Department, during the October FCC meeting. The FCC …

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Juice Returning to Florida Welcome Centers

Ernie Neff Orange Juice

Florida orange and grapefruit juice will start flowing again in the state’s welcome centers on July 1. The Florida Citrus Commission (FCC) on June 17 approved a new contract with Visit Florida to provide not-from-concentrate citrus juice at the welcome centers for one year. The Florida Department of Citrus (FDOC), which the FCC oversees, will spend $250,000 to cover the …

orange juice

Orange and Grapefruit Juice Sales Still Up

Ernie Neff Market, Orange Juice

In a June 19 email to members of the citrus industry, Florida Citrus Commission (FCC) Chairman Ned Hancock noted that orange juice (OJ) sales climbed in the 2019-20 season. That’s noteworthy because OJ sales had been declining for years. Hancock reported that total OJ sales for the season beginning October 2019 are up by 10.4 percent with 309 million equivalent …

Box Tax Could Increase for Florida Oranges

Tacy Callies Florida Citrus Commission

Florida citrus officials are taking another look at raising a tax on growers as they wait to see if a legislative boost in marketing dollars becomes a victim of the coronavirus. The Florida Citrus Commission (FCC) on May 20 directed staff members to include in a budget proposal due in June the impacts of raising from 7 cents to 12 …